In a bid to avoid trying to lose customers who bought into Vonage's IPO, Vonage has told its underwriters that it will cover the cost. If customers no longer want the stock that opened at $17, closed at $14 and is now $12.50, then Vonage will agree to purchase those shares.
I think its a good show of faith on Vonage's part and it makes good business sense too. [Although offering customers a part of the IPO wasn't.]
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